Attribution & Client Reporting
Every routing decision is recorded against the rule that fired. Turn that into per-destination analytics, a weekly digest, and exports your clients or stakeholders can actually read.
The Challenge
Offline traffic looks like a black box
Once a QR code or short link is printed, it's hard to say which rule, market, or variant actually produced a result.
Client reporting is manual
Agencies and multi-location operators end up screenshotting dashboards to build reports by hand every month.
Anomalies go unnoticed
A sudden drop or spike in a destination's performance can sit unexamined until someone happens to look at the dashboard.
The Sprykit Solution
Per-rule attribution
Every routing decision is recorded against the exact rule that fired, so you always know why a visitor landed where they did.
- Rule-level visit logging
- Attribution tied to every conversion
- No manual tagging required
Per-destination analytics
See conversions, dwell time, and device or geo breakdowns for each destination a journey can route to.
- Conversion & dwell-time tracking
- Device and geo breakdowns per destination
- Insights and anomaly detection vs. prior period
Digest & exports
A weekly email digest with a CSV attachment keeps stakeholders informed, and full CSV/PDF exports are always one click away.
- Weekly email digest with CSV
- One-click CSV export
- One-click PDF export
Real-World Success
An agency that automated monthly client reporting for every location
time saved per client report each month
weekly digest replacing manual dashboard screenshots
of routing decisions traceable back to a specific rule
Perfect For
Agencies & multi-location brands
Prove which rule, market, or variant drove results for each location or client without manual data pulls.
Weekly stakeholder updates
Keep marketing leads or franchise owners informed automatically with a scheduled digest instead of ad hoc check-ins.
Performance monitoring
Catch a destination that's suddenly underperforming before it costs a full reporting cycle.
Reporting Insights
attributed rule behind every routing decision, every time
export formats available for every journey's analytics
digest delivered automatically with a CSV attachment
of destinations covered by conversion and dwell-time reporting
Turn routing data into real reporting
Get per-rule attribution, exports, and a weekly digest built in with Sprykit Journeys.
CSV & PDF export included • Weekly digest included